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Glasgow Caledonian University

A Case Study

Scrabble letters with text PUBLIC RELATIONS. Top view.
The Brief

Enhancing Media Relations for GCU School of Engineering

Glassgow Caledonian University partnered with Phero Media to enhance its brand visibility and attract prospective students to their programs particularly their engineering courses.
 
The Result

Successful Media Placements and 600+ Attendees at Awareness Program

We secured successful placements in national publications and blogsites including Vanguard Newspaper, Legit.ng, Bellanaija and Pulse. Over 600 intending students showed up for the physical sign up awareness program.

Diverse university students at campus in summertime

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